Welcome to AAMCCS! 作为与社会文化息息相关的科目，AAMCCS涵盖了包罗万有的文化议题，例如性别光谱、对主流电影的批判以及公共空间的想象等等，我等最关心的成绩也是建基和讲求于对不同议题的分析和批判性思考能力，绝非盲目背诵或操练所得，求分数之余同时求学，持之以恒，必有意想不到的收获。

This program has given me opportunities to learn about cultures. Through hands-on training in the areas of movies, music, and magazines, I have grown increasingly interested in creative development. I am thankful to the teachers at AAMCCS because they have been so nice and supportive throughout my studies. As creation usually requires time and effort, their guidance also motivates me to cultivate my self-control. After developing my artistic imagination and practical abilities in the college, I am better equipped to study creative media and production.

HKU SPACE CC提供多元化的学习领域，各式各样的选科让我不断学习新知 识，进行新尝试。AAMCCS的课程以理论结合实践的教学方式教学，更能发展学生潜力。再者，从中选择喜欢且擅长的科目给予自己无限动力坚持下去，例如电影研究、创意产业设计、拍摄剪接，令我确立自己的未来发展方向。最后，感激共同奋斗的战友，以及循循善诱的师资，他们的陪伴和教导大大帮助我的求学之路。

The AAMCCS programme incorporates a variety of creative media and cultural studies subjects. It allowed me to comprehend the cultural facets of films and discover fresh viewpoints on society from the movies, thereby broadening my horizons. Besides, all of my lecturers are willing to assist and support when I face difficulties. This has greatly helped me prepare for the future. Even though I only took this programme for a year, I was able to meet many excellent friends and had lecturers that supported me as I learned and came to know myself. I appreciated their support and company throughout the year.

AAMCCS is a good academic programme for students to expand their minds and vision. We can understand the world again from different angles and the knowledge we learnt from class. It is an excellent trip to get into the relationship between various media and humans, as well as some of the hot issues in society (like gender). Teachers in AAMCCS pay lots of effort on us to assist us in chasing our future purpose. They advise on our future studies, working paths, and academic questions. The help and knowledge I have gained here have been invaluable, and I hope you all can feel it. Study hard and fight for your life!

The study of AAMCCS provides a unique opportunity for students to delve deeper into the world of media and entertainment in a dynamic and engaging way. I was intrigued by how each part of this programme helped develop students’ creativity and critical thinking skills, which are highly valued in the tertiary education system. Through AAMCCS, students could gain the skills that they need to succeed in the media and entertainment industries. I am now all and all ready to proceed to my next stage.

AAMCCS的课程让我透过分析不同社会现象和各种文本，从而深入了解各种文化的概念。感恩在这里遇到良师，他们乐于解答课堂上的疑问，又乐于跟学生分享个人经验，使我更了解自己的能力和确立未来方向。我记得《新不了情》里面秦沛对刘青云说：「我顶多埋怨自己运气不好，从来没有怀疑过自己的才华，记住你千万不可以怀疑你自己。」行到水穷处，坐看云起时，只要坚守自己的初衷，总有一天得云开见月明。

AAMCCS的课程范围广泛又富有趣味，能启发我对不同文化事物和媒体的兴趣，有效培养我的多角度思考能力。课程涵盖理论及实践部份，使我时有启发，又可应用在日常生活中。另外，学校和讲师亦在升学上给予多方面支援，让我们积极面对前路。

优良师资与自由学习环境是本课程的瑰宝。我可以深入研究喜欢的文化研究和创意媒体，也能自订作业主题。课程内容丰富又有趣味，同时让我认清自己的兴趣和目标，感恩终可获得大学取录。

AAMCCS is less about memorising formulas and more about creating and applying ideas to real-life scenarios. Those cultural and media theories are staggeringly eye-opening and have altered how I should identify myself and others in society. The courses granted me a good grasp of media production, from media writing and photography to video making, allowing me to attempt everything and reassuring my interests in this field. I met passionate schoolmates and experienced lecturers who academically and emotionally assisted me on this journey. 

Every lecture I learned and production I made in these two years in AAMCCS, such as visualizing skills, advertising campaigns, and magazine publishing are meaningful and memorable. AAMCCS has cultivated my creative mindset as well as the sense of observing cultural phenomena. Furthermore, our lecturers were kind to solve my misconceptions step by step and have inspired me to discover possibilities in my media career path. I will continue using the theories and skills I learned in AAMCCS to create more insightful projects to contribute to the community.

Dear future AAMCCSers, 

Uniqueness is your best sword in cultural studies. This is a place to practice self-love, reflect on your identity and express yourself. Don’t let others influence you. You be the influencer, be the inspiration, BE YOUR OWN MUSE.

Love,
Alexandra

AAMCCS不但令我以更多角度認識社會文化和媒體運作，更提供讓我實踐創作的機會，包括廣告設計、雜誌製作等，這些機會都令我更清楚自己的潛能和發展路向。懇切良好的師資亦是此科的優勝之處，他們的鼓勵和教導大大幫助我們在升學和學業路上奮鬥前進。

每次我对知识概念，或者文化现象产生好奇的时候，就会跟同学和讲师交流。这个过程令我可以从不同角度出发，训练批判思考，文化研究最重要不是书本上的知识，而是训练独立而全面的思想。条条大路通罗马，机会要自己争取，师弟师妹加油！

AAMCCS的课程涉及了不同领域，开拓了我对大众媒体及文化的视野，令我更清楚自己未来想发展的方向。而副学士课程的学习模式与中学不同，考验学生的实践及自我研习能力，为日后升读大学打好基础。学院以及讲师也尽力提供协助，遇到困难及问题，只要主动发问，就能得到很多友善和专业的资讯及意见。最后亦十分感谢在这里共同奋斗的朋友，因为互相的鼓励与加油打气，才能得到这两年美好的校园生活。

This programme had indeed inspired me to explore different cultural aspects such as film, creative industries, advertising, and local and daily life's culture. I get to know the knowledge about how media affect and profit in divergent creative groups, along with the function and history of those cultural categories. It lets me know culture is colossal, which brings many consequences to humans and like writing a perfect music score to assemble people.

I have explored areas in media, communication and culture in AAMCCS. During the two years of study, I have gained confidence and satisfactory results to continue my journey. I enjoyed doing the creative tasks because there are fewer boundaries and more interesting. Some concepts are closely related to our everyday life, and I have learned to observe and discover new ways of seeing our life. On the other hand, the teacher-student relationship in AAMCCS is close. Lecturers always give us enough support and suggestions. I am glad that I have met kind and nice lecturers who are always patient when I have concerns and worries.

Courses of the AAMCCS programme introduced me to the world of cultural studies. They also offered an opportunity for me to explore contemporary society from a whole new perspective. Besides, lecturers were very kind and supportive. After studying at HKU SPACE CC for two years, I was equipped to pursue further study in the cultural studies field.

There are only three crucial elements to my academic success: be self-disciplined, be curious about the courses, and be ambitious to the goals. Since tertiary education emphasizes self-learning, self-discipline has become the key for me to acquire satisfactory academic results. Sometimes, I was exhausted and lost in the sea of knowledge. Only by always bearing in mind the goal of returning to the university can I position myself and swim towards it.

中学时我只看见一条路∶考好DSE上大学，受传统和狭窄的思想所影响，很少看见自己。AAMCCS令我明白，遇到个人、社会等问题时，要懂得退一步观察，摆脱固有观念，冷静地分析并解决问题。HKU SPACE CC内有不少良师助我提升能力，现在我成为大学生，并不是为了走完那条路，而是为了进一步提升能力，成为一个我渴望成为的自己。感谢HKU SPACE CC成为我人生旅途的
其中一站。

During the 2 years in the AAMCCS programme, I have met countless creative and unconventional people, including students, tutors and lecturers. They have inspired and reignited my passion for learning about everyday culture, from examining its dominant ideologies to discussing the common usage of memes or emojis. I am ready to explore more surprising and fascinating things in everyday life. 

It was frustrating that I did not achieve my goals in HKDSE. Yet, HKU SPACE CC and the AAMCCS programme have introduced to me a brand-new world with unique perspectives. The lectures developed my critical thinking skills, which not only apply to the coursework, but also my life target. After two years of precious progress, I strongly believe that I am fully equipped, and I am ready to take the upcoming challenges in order to achieve my goal.

Academically, this programme allowed me to gain professional knowledge in appreciating creative works done by different kinds of people. Yet, the most enjoyable part for me is having the opportunity to write stories, make short movies, songs, and animations. Working with groupmates on creating cultural spaces in class and doing presentations and performances are also incredible and memorable.

In Media and Cultural Studies, I have learnt concepts and cultural theories which have inspired me to think and question more about the cultural phenomenon and ideologies in our everyday life from a fresh perspective. I believe this programme would definitely enhance our critical thinking and make us see today’s modern society from a completely different angle!

在AAMCCS最大的得着是找到自己的兴趣。跟随自己的热诚，慢慢就会摸索到想走的路。

Studying in AAMCCS programme and ACM theme is a wonderful journey. This programme not only provides professional and diversified theoretical knowledge related to advertising, magazine and creative industries but also teaches you software skills such as Adobe Premiere and Photoshop. Therefore, ACM lays a good foundation as well as opens the door to my dream programme – PolyU design for me. 

In facing various challenges these 2 years at HKU SPACE, I've learnt the value of hard work. Studying "Advertising and Creative Media" has been helpful to me in furthering my knowledge of visual art and design, understanding conceptual frameworks and theoretical approaches to comprehend our society more deeply. Rather than applying advanced techniques uncritically, I've learnt perspectives to guide me to make artworks that are unique and meaningful.

Film is a panacea that can alleviate the pain caused by the weirdness of humanity. My passion is the engine driving me to learn what I really fascinated about. The experience in HKU SPACE CC allows me to listen to myself, discover and confirm the desire to chase the things I want.

A positive attitude changes everything. Studying in Associate Degree is not a failure but another chance for me to prepare for receiving the higher education. Actions speak louder than words. Hard work is very important since the future is created by our own hands. What doesn't kill you makes you stronger.

Studying in HKU SPACE CC gives me a second chance to get into the university. The programme provides me with experiences in different media fields. There are also lecturers and like-minded friends who assisted me in achieving my dreams.

You may learn basic skills of different software from this programme. They are useful for your further study or career. The lecturers are nice and helpful, so be brave to ask them questions. Don't worry: you are just walking a longer path to reach the goal!

After the torturing battle of DSE, it is easy for we students to feel lost in the sea of opportunities and career paths. HKU SPACE and AAMCCS have introduced me to the fascinating world of cultural studies with introductory courses. It also sparked my interest in this field of study which really gave me a clear goal. With that, I was able to shake off my sense of disorientation in exchange for a clear, dedicated mind to pursue my dream.

成功的教育能启发学生的思考、冲击你既有观念。AAMCCS让我明白，创意是在不断问Why和Why not之间所衍生。它不是来自方程式，而是来自我们对世界的好奇心。

相信很多人都会感到疑惑，创作需要读的吗？无可否认，读这个专修主题是不需要背诵。我应该说，就算背诵，对学习这主题也没有任何帮助。可能有人会为了不想用脑而选择这个专修主题。可是，我觉得刚好相反。读这个专修主题你更需要用脑，需要思考，例如去思考如何将平凡变得不平凡。 在学院的第一年，我已选定了Advertising & Creative Media。我一向对创意媒体都非常感兴趣。在这年，我学会了如何think out of the box，最重要是这个专修主题给予我发挥创意的机会。所以，创作是需要读的，当中学到以及见识到的东西都令我们终身受用。

A positive attitude changes everything. Studying in Associate Degree is not a failure but another chance for me to prepare for receiving the higher education. Actions speak louder than words. Hard work is very important since the future is created by our own hands. What doesn't kill you makes you stronger.

“I'm not telling you it's going to be easy, I'm telling you it's going to be worth it.” Having been an Arts student at HKU SPACE Community College for two years, I was given a chance to experience a diverse range of disciplines that suit my interests. This College provides a welcoming study environment which allowed me to expand my understanding and grow professionally. I can think of no greater honour than to become part of the College’s illustrious history, where I can bring my desires to reality.

在副学士中接触到多元化的科目，有趣的课堂和实践的机会令我投入学习，助我发掘到真正的兴趣，继续发展。

Studying in HKU SPACE CC gives me a second chance to get into the university. The programme provides me with experiences in different media fields. There are also lecturers and like-minded friends who assisted me in achieving my dreams.

“Advertising and Creative Media” 想投身广告行业的我，二话不说就选了这个主修。广告离不开创意，曾不禁会想：「创意有得读架咩？」。经过这两年，我可以告诉大家，创意「无得读」。因为是靠自己多看；多想像；多试，而这个课程就给我不少机会。我见过不同界别的创作人；我想过无数的ideas；我试过「度桥」、作歌、画storyboard、印杂志......这两年令我真正明白甚么是Advertising and Creative Media。

I have been equipped with skills to critically analyze media text, identity, gender, consumer culture and spatial politics. More importantly, I have learnt to acknowledge the fluidity of culture, the problems of everyday life and identification of the omnipresence of discrimination and inequality in society.

从太空毕业后，仍然不时挂念在太空的日子，想起太空讲师们的教诲。在这裏，我找到了属于我的「媒体的定义」，我不敢说这裏有最好的教材，但我敢肯定的说，这儿有最具热诚、最用心的讲师，因为他们，至今我仍然不断想回太空「补多堂」。

AAMCCS 带来良好的学习气氛、难忘的经验，身边有老师支持亦有同学们互相鼓励。除了学科的老师乐意为学生解答课业上的问题，还不吝啬的分享升学、选科的经验，感受到学校和谐的气氛。再者临近考试，大家也自组“温习团”、自发地在学校温习。另外，学校也延长了开放时间，有助师生备战。除此之外AAMCCS有别以往在DSE学制的知识，提供了更多样化的思考角度予我们反思社会、乃至生活的议题，不再受限於填鸭式教育。