Programmes - HKU SPACE Community College
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Social Sciences Social Sciences

Associate of Arts in Media, Cultural and Creative Studies

Creative Media and Industries

Programme Code: AD 109 3416 6338 2305 5315 aamccs@hkuspace.hku.hk

Application Code 報名編號 : AD109

Aims and features

  • Focus of studies: Creative studies, creative media, cultural industries
  • An inter-disciplinary major that evaluate current issues and trends in creative media and cultural industries
  • To equip you with practical knowledge for both university education and the job market
  • To nurture your critical capacity, creative thinking and cultural sensitivity, all being key factors to succeed in the knowledge-based economy

2020 Overall Progression Rate: 84%
UGC-funded Bachelor’s Degree Programmes: 57%

Some of our graduates/students are admitted to UGC-funded degree programmes every year. The list below shows the programmes that our graduates/students of recent years have articulated to*:

The University of Hong Kong

BA (Hons) Conservation
BA (Hons) Chinese
BA (Hons) Comparative Literature
BA (Hons) English
BA (Hons) Fine Arts
BA (Hons) Global Creative Industries
BA (Hons) Hong Kong Studies
BA (Hons) Music
BA (Hons) Philosophy
BA and BEd (Hons) Language Education - English (Double Degree)
BA and BSSc (Hons) Social Data Science
BA (Hons)
BJ (Hons)
BNurs (Hons)
BSSc (Hons) Sociology
           

The Chinese University of Hong Kong

BA Anthropology
BA Chinese Lang & Lit
BA Contemporary China Studies
BA Cultural Management
BA Cultural Studies
BA English
BA Fine Arts
BA History
BA Music
BA Philosophy
BA Religious Studies
BSSc Gender Studies
BSSc Global Studies
BSSc Journalism & Communication
BSSc Psychology
BSSc Sociology
             

City University of Hong Kong

BA Chinese & History
BA Creative Media
BA Culture & Heritage Management
BA Digital TV & Broadcasting
BA English for the Professions
BA English
BA Language Studies
BA Linguistics & Language Applications
BA Media & Communication
BA Translation & Interpretation
BAS New Media
BBA Management
BSc Creative Media
BSocSc Applied Sociology
BSocSc Asian & International Studies
BSocSc Criminology
BSocSc Environmental Policy
BSocSc Public Policy, Management & Politics
 

Hong Kong Baptist University

BA (Hons) Creative & Professional Writing
BA (Hons) Creative Writing for Film TV & New Media
BA (Hons) English Language & Literature
BA (Hons) Geography
BA (Hons) History
BA (Hons) Humanities
BA (Hons) Music
BA (Hons) Religious Studies
BA (Hons) Translation
BA (Hons) Visual Arts
BA (Hons) Eng Lang & Lit and BEd (Hons) Eng Lang Teaching (Double Degree)
BSocSc (Hons) China Studies - Economics
BSocSc (Hons) Communication - Film and Media Arts
BSocSc (Hons) Communication - Public Relations & Advertising
BSocSc (Hons) Integrated Communication Management
BSocSc (Hons) Geography
BSocSc (Hons) Social Policy
Bachelor of Social Work (Hons)
            

The Hong Kong Polytechnic University

BA (Hons) Advertising Design
BA (Hons) Bilingual Interdisciplinary Chi Studies
BA (Hons) Communication Design
BA (Hons) Eng Studies for the Professions
BA (Hons) Language & Culture
BA (Hons) Scheme in Fashion & Textiles Scheme in Design
BA (Hons) Social Design
BBA (Hons) Marketing
BComm (Hons) Public Relations & Advertising Major (Advertising and Branding)
Broad Discipline of Computing
BSc (Hons) Nursing
                

The Education University of Hong Kong

BA (Hons) Creative Arts & Culture
BA (Hons) Creative Arts & Culture (Music)
BA (Hons) Creative Arts & Culture (Visual Arts)
BA (Hons) Early Childhood Education
BA (Hons) Human & Organizational Development
BA (Hons) Language Studies (Chinese Major)
BA (Hons) Liberal Studies
BA (Hons) Creative Arts & Culture & BEd (Hons) Visual Arts (co-terminal double degree)
BSocSc (Hons) Global & Hong Kong Studies
BSocSc (Hons) Greater China Studies
BSocSc (Hons) Psychology
BEd (Hons) (Secondary) English Language
BEd (Hons) Chinese Language
BEd (Hons) Music
 

Lingnan University

BA (Hons)
BA (Hons) Cultural Studies
BA (Hons) Philosophy
BA (Hons) Visual Studies
 

HKU SPACE International College

University of the Arts London
 
Edinburgh Napier University
 
University of the West of England, Bristol
 
University of Hull
 
Manchester Metropolitan University
 

Career Prospects

The arts and cultural industry is booming and you have diverse choices in cultural management (cultural practitioners/mediators of festivals, mega-events, community events & facilities, cultural heritage, etc.), creative industries, art and media administration, public relations and marketing, etc.

001

Sharing by renowned local comic artist and lyricist Siu Hak (works include Panda-a-Panda, and singer Eason Chan’s song The Main theme)

                      

123

 

2

Guest lectures: Vicky Fung (馮穎琪 song writer, co-founder of the music label Frenzi Music and crowdfunding platform MusicBee 音樂蜂) and Michael Lai (黎曉陽 singer-songwriter)

               

*The above list is not exhaustive and only shows some of the examples.

GENERIC SKILLS
  • Advanced Chinese Language
  • Introduction to Academic English
  • English for Academic Purposes I & II
  • English for Arts and Humanities
  • Information Technology Fundamentals
  • Elementary Statistics

Experiential Learning

  • The Journey of Self-Discovery
SPECIALISM

Year 1

  • Introduction to Media and Communications
  • Understanding Culture and Everyday Life

Year 2

Common Core Courses

 

  • Visual Culture
  • Researching Culture and Media

Advertising and Communications

  • Advertising: Principles and Practice
  • Media Publishing Industry and Production
  • Writing and Editing for Chinese Media

​Electives

  • Creativity and Creative Industries
  • Introduction to Film Studies
  • Media, Society and Consumer Culture
  • Fundamentals of Journalism

Creative Media and Industries

  • Creativity and Creative Industries
  • Cultural Space: Examining and Enabling People and Place
  • Introduction to Film Studies

​Electives

  • Advertising: Principles and Practice
  • Media Publishing Industry and Production
  • Questioning Cultural Identity
  • Fundamentals of Journalism

Media and Cultural Studies

  • Gender and Society
  • Media, Society and Consumer Culture
  • Questioning Cultural Identity

​Electives

  • Media Publishing Industry and Production
  • Cultural Spaces: Examining and Enabling People and Place
  • Introduction to Film Studies
  • Fundamentals of Journalism

Music Major

  • Fundamentals of Tonal Music I and II
  • Introduction to Chinese Music
  • Introduction to Musics of the World
  • Music in Western History (Baroque through Late Romantic Period)
  • Creativity and Creative Industries

Electives

Choose TWO courses from the following

 

  • Cultural Spaces: Examining and Enabling People and Place
  • Understanding Culture and Everyday Life
  • Introduction to Film Studies
  • Introduction to Media and Communications
Core Curriculum Courses
  • Critical Analysis and Reasoning in Discipline-based Studies
  • One Core Curriculum Course from the Area of Culture, Media and Society 
  • One Core Curriculum Course from the Area of Scientific and Technological Literacy 
  • One Core Curriculum Course from the Area of Perspectives in Arts and Humanities 
The Specialism Electives courses do not apply to Music Theme.
Courses offered in each semester are subject to student enrolment, timetabling and resources available.
 
Mak Foon Yuk, Lily
Mak Foon Yuk, Lily
  • 2020 HKBU Bachelor of Communication (Film and Television) Year 3
  • Other offer received: CityU Bachelor of Arts in Creative Media Year 3
  • Other offer received: HKAPA Bachelor of Fine Arts Degree in Film and Television Year 1

中學時我只看見一條路︰考好DSE上大學,受傳統和狹窄的思想所影響,很少看見自己。AAMCCS令我明白,遇到個人、社會等問題時,要懂得退一步觀察,擺脫固有觀念,冷靜地分析並解決問題。HKU SPACE CC內有不少良師助我提升能力,現在我成為大學生,並不是為了走完那條路,而是為了進一步提升能力,成為一個我渴望成為的自己。感謝HKU SPACE CC成為我人生旅途的
其中一站。

Lee Shing Hei, Venise
Lee Shing Hei, Venise
  • 2020 HKU Bachelor of Arts in Global Creative Industries Year 3
  • Other offer received: CityU Bachelor of Arts in Media and Communication Year 3

During the 2 years in the AAMCCS programme, I have met countless creative and unconventional people, including students, tutors and lecturers. They have inspired and reignited my passion for learning about everyday culture, from examining its dominant ideologies to discussing the common usage of memes or emojis. I am ready to explore more surprising and fascinating things in everyday life. 

Chui Ka Hei, Jeff
Chui Ka Hei, Jeff
  • 2020 HKU Bachelor of Arts in Global Creative Industries Year3
  • Other offer received: CityU Bachelor of Social Sciences in Asian and International Studies Year 3

It was frustrating that I did not achieve my goals in HKDSE. Yet, HKU SPACE CC and the AAMCCS programme have introduced to me a brand-new world with unique perspectives. The lectures developed my critical thinking skills, which not only apply to the coursework, but also my life target. After two years of precious progress, I strongly believe that I am fully equipped, and I am ready to take the upcoming challenges in order to achieve my goal.

Chan Yik Tung Alison
Chan Yik Tung Alison
  • 2020 HKU Bachelor of Social Sciences in Psychology Year 3
  • Other offer received: HKU Bachelor of Arts and Sciences in Social Data Science
  • Other offer received: HKUST School of Business and Management

Academically, this programme allowed me to gain professional knowledge in appreciating creative works done by different kinds of people. Yet, the most enjoyable part for me is having the opportunity to write stories, make short movies, songs, and animations. Working with groupmates on creating cultural spaces in class and doing presentations and performances are also incredible and memorable.

Wong Hoi Yi
Wong Hoi Yi
  • 2019 CUHK Bachelor of Arts in Cultural Studies Year 3
  • Other offer received: HKU Bachelor of Arts in Comparative Literature Year 3
  • Other offer received: HKBU Bachelor of Arts in Humanities Year 3
  • Other offer received: CityU Bachelor of Arts in Media and Communication Year 3

In Media and Cultural Studies, I have learnt concepts and cultural theories which have inspired me to think and question more about the cultural phenomenon and ideologies in our everyday life from a fresh perspective. I believe this programme would definitely enhance our critical thinking and make us see today’s modern society from a completely different angle!

Lung Tsz Yu, Travis
Lung Tsz Yu, Travis
  • 2019 CUHK Bachelor of Arts in Cultural Studies
  • Other offer received: HKBU Bachelor of Arts in Humanities Year 3

After the torturing battle of DSE, it is easy for we students to feel lost in the sea of opportunities and career paths. HKU SPACE and AAMCCS have introduced me to the fascinating world of cultural studies with introductory courses. It also sparked my interest in this field of study which really gave me a clear goal. With that, I was able to shake off my sense of disorientation in exchange for a clear, dedicated mind to pursue my dream.

Wong Cheuk Sze, Tristia
Wong Cheuk Sze, Tristia
  • 2019 CityU Bachelor of Arts in Media and Communication Year 3
  • Other offer received: HKBU Bachelor of Arts in Creative & Professional Writing
  • Other offer received: CityU Bachelor of Arts in Digital Television and Broadcasting

AAMCCS 帶來良好的學習氣氛、難忘的經驗,身邊有老師支持亦有同學們互相鼓勵。除了學科的老師樂意為學生解答課業上的問題,還不吝嗇的分享升學、選科的經驗,感受到學校和諧的氣氛。再者臨近考試,大家也自組“溫習團”、自發地在學校溫習。另外,學校也延長了開放時間,有助師生備戰。除此之外AAMCCS有別以往在DSE學制的知識,提供了更多樣化的思考角度予我們反思社會、乃至生活的議題,不再受限於填鴨式教育。

Chung Ching Hei
Chung Ching Hei
  • 2019 CUHK Bachelor of Arts in Cultural Studies Year 3
  • Other offer received: HKU Bachelor of Arts in Global Creative Industries Year 3
  • Other offer received: HKBU Bachelor of Communication (Public Relations and Advertising Major) Year 3
  • Other offer received: CityU Bachelor of Arts in Media and Communication Year 3

In AAMCCS programme, I am encouraged to explore from a wide range of topics in creative and cultural theme. The lecturers here are helpful and passionate to assist students’ studies too. Here you will definitely experience more than you expect. Be courageous, your effort will pay off in future.

Yiu Yuk Hei, Shine
Yiu Yuk Hei, Shine
  • 2020 HKU Bachelor of Arts in Hong Kong Studies Year 3
  • Other Offer Received: CUHK Bachelor of Arts in Cultural Studies Year 3

I have been equipped with skills to critically analyze media text, identity, gender, consumer culture and spatial politics. More importantly, I have learnt to acknowledge the fluidity of culture, the problems of everyday life and identification of the omnipresence of discrimination and inequality in society.

Ng Ching Yu, Kitty
Ng Ching Yu, Kitty
  • 2016-2018 Associate of Arts in Media, Cultural and Creative Studies – Cultural and Creative Industries
  • Offer accepted: HKU Bachelor of Arts in Global Creative Industries Year 3
  • Other offer received: CUHK Bachelor of Social Science in Gender Studies
  • Other offer received: CUHK Bachelor of Arts in Cultural Management
  • Other offer received: CityU Bachelor of Arts in Chinese and History (Cultural Heritage)

During these two years, I have deepened my interest in studying culture and received lots of support from the lecturers. Lecturers of AAMCCS would offer a wide variety of activities and fieldtrips for us, which help us to broaden horizon and engage into the cultural and creative industries in Hong Kong.

Lau Cho Yee Joey
Lau Cho Yee, Joey
  • 2010-2012 Associate of Arts in Media, Cultural and Creative Studies
  • 2012 CityU - Bachelor of Social Sciences in Public Policy, Management and Politics Year 2
  • Other offer received: CityU - BA in Integrated Strategic Communication Year 3

修讀這個課程令我得到另一個升讀大學的機會。在兩年的學習中,講師除了訓練我們批判思考,亦不時提出升學的意見。